Together, let’s set a new benchmark in Participatory, Solution-Oriented Journalism.
At The Profit, Kerala’s premium business publication, we believe journalism must go beyond reporting — it must listen, engage, and empower. With this conviction, we are proud to launch a new participatory form of journalism, where every citizen has a voice in shaping development.
The challenges our society faces today are diverse — from waste management and traffic bottlenecks in our panchayats, to the credit crunch faced by MSMEs, the policy hurdles troubling startups, or the corporate responsibility towards sustainable growth and infrastructure issues. Traditional journalism reports these issues, but often misses the direct voice of the people most affected.
Participatory journalism bridges this gap. It creates a two-way conversation between citizens and decision-makers, ensuring that ideas, concerns, and solutions flow from the grassroots to the policy table.
Kerala is at a turning point — balancing grassroots development with global ambitions. To move ahead, we need a journalism that is not just about telling stories, but about building solutions. By creating a participatory platform, The Profit ensures that your voice does not stop at the complaint stage, but becomes part of the collective development dialogue.
Through this initiative, The Profit intends to do with with all its medium